Municipal Branding

Like many institutions, the City of Oxford had suffered from a lack of brand guidelines or philosophy. While the “Oxford Tree” has been used as the Oxford brand in different formats for 50 years, it has suffered from a lack of consistency with a number of different colors, fonts and layouts being used.

We worked with the City of Oxford to re-develop the logo keeping the historic tree mark but creating consistency across the mediums in which it is applied.

Oxford MS logo, white on green, by Confit, Oxford MS logo design
Oxford MS logo, grey on green, by Confit, Oxford MS logo design
Oxford MS logo, public works dept, Oxford MS logo design